Surex: We’re in this together so you’re never alone.

Finding Leads by Taking the Lead.

Canada's fastest growing online insurance company came to us with a problem. Surex was overly reliant on driving business by buying leads from third parties. We showed them how to create their own leads, connect their off-line sales action with online data and built them a media plan that connected everything together.

With goal of converting leads into a sold policy and a break even on ad spend. With Surex's IT team, we created a custom coding pixel implementation that would connect our ad platform with their website and business management platform.

For every $1 spent Surex earned $2.30, proving that understanding your data may be the best insurance policy of them all.